5 Ways to Get Your Coworkers Comfortable with Video

The concept of utilizing video in your company’s marketing strategy is nothing new. Studies have proven that, when used properly, videos deliver higher levels of engagement, keep visitors on your website longer and improve SEO. Any well-rounded marketing plan incorporates video somewhere along the line – but how can companies mix rich media into their […]

Why Google Authorship is Critical for Your Personal Brand

Have you noticed when searching for something on Google that sometimes a headshot appears next to certain search results, but not others? Ever wonder why or how that happens? Well, Google Authorship is the program behind that magic that enables author photos to appear next to content they’ve created. Let’s take a look at a […]