Tagged: Personal Branding

The Importance of LinkedIn for Employer Branding

The Importance of LinkedIn for Employer Branding

When people think of employer branding on social media, they first refer to a company’s pages, the content they share, and the tone in which they communicate with followers. While definitely the main communication device for brands, a company’s page is just the surface of its employer branding on LinkedIn.

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How to Use the “New” LinkedIn Better

LinkedIn can be a great tool for networking, career searching, and business development. Recent changes to the user interface and layout have been confusing. Here are some tips to make your experience better. Fix Your Profile Picture First, have a picture! Potential customers and employers see the picture as a sign of professionalism. Present yourself […]

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How to Get a Job with a 30 second Elevator Pitch

How to Get a Job with a 30-Second Elevator Pitch

What’s an elevator pitch? An elevator pitch is your 30-second commercial about your company/product/services/skills that you can share to introduce yourself and educate someone else about what you do. Having a good elevator pitch can help with your job search as another tool in your toolbox.

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